From the ATL spot we went seamlessly to a first person game that had a grand finale with 17 installations around the world. All based on one of life’s biggest questions : Could I fill the shoes of James Bond? The TVC launched in 64 countries and gained millions of Eyeballs, the game had 10 Million players worldwide.
Check out the slideshow below.
Or See the Digital Case movie Here
"Crack the Case," takes the No.10 spot on the Viral Chart with 10.5 million views. Adadge - 0kt-2013
WIEDEN + KENNEDY
Concept - art direction ATL - BTL - DIGITAL
Part of Cannes Lions Grand Prix creative effectiveness, Bronze Lion Film Craft, Epica silver, Clios shortlist